Transitioning to the public sector and stepping into a Senior UX/UI designer government design system role has allowed me to apply the skills and knowledge gained from my 12-year career in the private sector - where I had the opportunity to work both as a front-end engineer and a UX/UI designer.

Part of an enterprise-level SCRUM agile group, the Technology-Enablement team consists of a product owner, delivery manager, a developer, and myself as the UX/UI designer. We build, support, and maintain the essential building blocks for NSW government websites. Every minor change has a significant impact, with each design decision being crucial and potentially affecting millions of people.

Even though product design remains at the heart of everything, there is a greater emphasis on long term outcomes and prioritising opportunities as opposed to delivering outputs (such as the creation of new components). One of our main priorities is on accessibility and everything operates at a higher level of abstraction focusing on reusable bite size chunks.

Key responsibilities:

  • Leading UX/UI and overseeing an enterprise-level government design system Figma UI library - home to over 2.5k + users and serving over 100 government websites and services.
  • Providing service and support to over 100 product teams and assessing and prioritising our backlog and customer wishlists.
  • Auditing customer websites to identify improvement opportunities.
  • Encouraging and measuring engagement on the NSW Digital Community platform.
  • Evaluating design ideas through a community engagement platform, conducting competitor/customer audits and usability testing.
  • Writing documentation for design system components and core guidelines.
  • Actively engaging with branding teams and other adopted design systems across the NSW government.



Digital NSW website

My time is also distributed with designing various parts of the Digital NSW website.

Digital NSW homepage redesign:

NSW Digital Strategy: